Vintage Jewelry Captain, Darlene shares her thoughts…
Recently, a newer member asked me what the Vintage Jewelry Team was all about and how we can help promote each other…so I thought I’d share my reply to her and add to it in an article for the Team’s Blog.
What is the Vintage Jewelry Team?
According to Etsy, presently there are over 11k active teams on the Etsy community space platform.
The Vintage Jewelry Team is made up of shop owners who sell and have an interest in vintage jewelry. Our team is a place where members can meet to collectively share a wealth of information about vintage jewelry, help to educate by providing threads for vintage jewelry identification and related resources. However, in the realm of the ever-changing online market, it is important to stay informed of matters that affect our business. We do have discussions on that as well. As well as supporting active social marketing venues to help gain exposure for our member‘s shops.
As you see, there are many advantages and opportunities our team offer for its’ members.
Our Team’s Focus
Our team’s focus leans toward the educational aspect of vintage jewelry, such as help with identification, jewelry tips of the trade and so on……along with help, support and sharing information on matters that affect our shops and online business.
When it comes to promoting, we do encourage participation in our social marketing venues…the ones we have in place at this time are the Team Blog, Facebook, and Pinterest.
For some time now, we have gotten away from “faving” game threads which involved favoring/hearting teammates items. Altho other shop owners may also be buyers, we believe that efforts are best spent by attempting to reach buyers through our team’s social marketing venues. VJT leadership agrees that our team’s social marketing efforts are the best direction to go. We will work in the face of what is viable today to help our members gain exposure to potential new customers and have successful Etsy shops.
Team’s Social Media Efforts
Our team blog is relatively new and our Facebook page just is started up again. We are slowly gathering steam on these venues. Also, we are active on Pinterest. We want to encourage all members to get involved with our social media. Everyone has something of value to offer!
Here are ways you can help:
On the blog, you can read the articles and leave comments or a question. As well, as sharing to your own social media, such as Facebook, Pinterest, Instagram, and/or Twitter. We are always looking for guest articles on vintage jewelry or running an online business.
If you use Facebook, you can like the Vintage Jewelry Page and follow. Share and like post and photos that interest you. Invite others to like our Team Page. You can also reply to post with comments or share with Instagram by adding hashtags to the posts.
Pinterest gives you the opportunity to share pins on your own boards or on other boards.
What is the state of the Vintage Jewelry Team today?
Our team is small averaging around 200 members. Some members have been on the team long before I joined on. I have seen over the years that the team has persevered because of many that have stepped up and support the team in many different ways. This team has always had a willingness to adapt to changing times.
It is probably more important now than ever for the team to join together and face the challenges ahead as we make the transition to our new community team space on Etsy.
Above all, dedicated members are the essence of any team and do require everyone’s help to continue moving forward.
If you are a member of the Vintage Jewelry Team, my hope is that members find some time to participate and contribute in any way you can. Every little contribution counts.
If you sell vintage jewelry on Etsy and would like to join Vintage Jewelry Team, please apply. Our team is a moderate team meaning one in which someone must apply for membership. One of our team’s requirements is that members maintain a 50% inventory in vintage jewelry in their shops. More information and a ‘Join the Team’ button in the link here.
We always look forward to meeting new members. By joining our team you can help the team grow in strength and purpose as well as help your shop.